Loudwire: 2013 Uproar Festival Lineup

Loudwire is almost as excited about the lineup for this year’s Uproar Festival as we are.   The lineup for the 2013 Rockstar Energy Drink Uproar Festival was announced this morning (April 22), and the headliners are Alice in Chains and Jane’s Addiction, two ’90s alt-rock goliaths who are still going strong.   Joining Alice […]

MediaPost: Zippo Lights Up For Concert Series

MediaPost’s MarketingDaily blog featured Zippo & Mayhem Festival:   Zippo, perhaps the most righteous lighter, got into the music marketing scene last year (which makes sense if you have one and need to show your love at a concert) with a “Mayhem”-themed program, and is back for more. The Bradford, Penn.-based company is launching a […]

Yahoo! News: Zippo Encore Keeps Flame Going

Yahoo! Finance News recently profiled Zippo Encore. Here’s what they have to say:   Today, Zippo, maker of the world famous windproof pocket lighter, is launching the next phase of the company’s music campaign, Zippo Encore. A 360 degree brand experience, Zippo Encore highlights the company’s rich heritage in music and art via unique on-site festival […]

Music Industry Management and Marketing Executives Launch ‘Entertainment 3Sixty’

The Business Journals featured our launch on their news wire:   Los Angeles and Dallas based Entertainment 3Sixty announces its official launch today. The company’s primary focus is developing innovative brand partnership programs by aligning with live music properties including: artists, venues, tours and festivals that touch consumers at a true passion point. Entertainment 3Sixty’s ability to navigate the entertainment world comes […]